top of page

Meet Our Founders

All Videos
Watch Now

"I learned book marketing in the trenches when I self-published Four Methods of Journal Writing, which became an Amazon #1 Bestseller. Then I marketed The Heroine's Journey, 18,000 miles across the United States in an RV--featuring a 22-City Book Tour (including book readings of my bestselling and award winning memoir at Malaprops Bookstore, Parnassus Books and Porter Square Books)."

~ Melissa Burch

mb with RV.png

Melissa and Alexander Burch

Melissa Burch: Wizard of What-If-to-What-Is

With decades of experience in media, publishing, and marketing, Melissa Burch brings unparalleled expertise to every author's journey. Together with her son Alexander, she co-founded A&A Publishing and Marketing, combining her success as a bestselling author with proven marketing strategies to help writers achieve their publishing goals.


As a journalist, Burch worked for CBS and BBC, and was featured in The New York Times. She went on to produce "Women in Limbo Presents," a national public television series, and co-hosted a radio show on Voice America with over 20,000 monthly listeners. Her memoir My Journey Through War and Peace, chronicling her experiences as a war journalist in Afghanistan, became an Amazon #1 Bestseller and garnered two prestigious awards: the 2017 Silver IBPA Benjamin Franklin Award and the 2016 Silver Foreword Indies Award.

"Melissa is amazing. Because she is herself an author, she is very creative about marketing strategies. She will guide you and actually do the work of marketing your book, which will save countless hours of frustration."

~ Susana Aikin, Author of "We Shall See The Sky Sparkling"

Meet Alexander Burch: Master of Making-It-Happen Magic

Alexander Burch, with his engineering background and digital marketing acumen, represents the future of publishing. His technical expertise and global perspective—shaped by travels across five continents, including the United States—brings innovative solutions to book marketing. As a young visionary who has already helped numerous authors achieve Amazon bestseller status, Alex ensures your book leverages the full power of modern digital platforms.

bottom of page